câu lạc bộ bóng đá chicago fire On November 21, 2019, the club unveiled its first major rebranding ahead of their move back to Soldier Field in Chicago. The club's name was changed to Chicago Fire Football Club (Chicago Fire FC) and the original logo was replaced with an ovular crest marked with mirrored sets of three triangles called the "Fire Crown" to reference the revitalization of Chicago following the Great Fire. [ 77 ] [ 72 ] The crest used dark blue, red, and gold as its main colors. [ 72 ] Secondary design colors are to be ivory and "flag blue", a light blue color derived from the Chicago flag. [ 78 ] Before its unveiling, the rebranding was leaked onto social media and garnered an "overwhelmingly negative response" from fans. [ 79 ] Comparisons were made between the "Fire Crown" and the existing logo of the Vancouver Whitecaps FC , which uses a similar set of mirrored triangles, and some fans worried that the "Fire Crown" was reminiscent of the logo of the Latin Kings street gang. The team responded to the decidedly negative reaction by saying "[new] brands take time and repetition to build meaning. They will be judged in years, not days", insisting that there are no plans to revive the old logo. [ 80 ] The club ultimately unveiled a new crest in the middle of the 2021 season, with a full embrace of it beginning in 2022. This new logo was designed by Matthew Wolff . [ 81 ]. câu lạc bộ bóng đá ud almería Chicago Fire không chỉ tập trung giải nhà nghề, mà còn tham gia Concacaf Champions Cup, mang hình ảnh Chicago ra đấu trường quốc tế. câu lạc bộ bóng đá adelaide united More change came soon afterward. On September 6, 2007, Andell Holdings , a Los Angeles-based private investment firm controlled by chairman Andrew Hauptman , acquired AEG 's interest in the Chicago Fire Soccer Club. Reports estimated the purchase price to be upwards of million. [ 6 ] The team has not won a major trophy since Hauptman bought the team.
